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A quick check of Amazon reveals that the Transcend SSD370 pricing has been set very low with prices of $48 (32GB), $53 (64GB), $69 (128GB), $119 (256GB), $224 (512GB) and $449 (1TB), its lowest price point being 43¢/GB. The Transcend SSD 370 is available in capacities of 32, 64, 128, 256 and 512GB, along with a 1TB size.
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This might just be a great start…but what about ease of installation? Somehow, their pricing is at, or below that of even the NAND flash memory manufacturers. Transcend hopes to have found just the right mix in the SSD370, making it widely available in more capacities than we have seen from any other in some time, but also, selling it at a price point that has only ever been equaled by the likes of Samsung, SanDisk and Crucial/Micron themselves. Today, value and ease of installation seem to be key ingredients in finding success at the consumer level great performance, high-capacity and reliability of which have all become commonplace. Even today manufacturers still haven’t a foothold on just the right mix to sell the consumer in mass. Where price was a huge deterrent in the early years with a 128GB SSD going for over $3000, this was replaced by reliability that then opened the doors to performance, capacity and, all along, value has been a key ingredient in any success the SSD would have. The biggest reasoning for this, of course, has been industries lack of ability to find that key ingredient that makes the SSD a ‘must have’ in the eyes of the consumer. When you compare SSD sales today to the hard drive, we could make a case when we state that they are still in their infancy. SSDs have been around for several years now, but some could argue that they have yet to hit mainstream.